People everywhere wish to rationally use, rather than misuse their lives. Were I to have unlimited expense, I would absorb much personal research into investigating and creating an insightful, practical, and scientifically based theory of human behavior (based on, although not necessarily limited to integration of cognitive psychology / sociology of knowledge / epistemology / sociology of brainwashing -- but certainly multi-disciplinary). This cognitive model would present a new way of thinking demonstrating how, despite the fact that you are brought up in a certain environment you can separate yourself from that environment and obtain an objective mindset. The benefits of doing so are basic: they center around the fact that we may be unknowingly 'mentally contaminated' by personal experiences or by the society that we grew up in and are, therefore compelled to act in certain self-destructive manner. We live only one life. How would we feel if, at the end of that life, (or never) we realize that we have misused it. That will be the argument of the book. Philosophies, such as rationalism on the one hand and social constructivism (or relativism) on the other, have attempted to deal with the problem from various aspects. There...
Money, too, would be put into conducting research on results of the project and to expand the subject from self-improvement to business and other applications.
Reference
Bargh, J.A. (1997). The automaticity of everyday life. In Robert S. Wyer (Ed.), The automaticity of everyday life. (pp. 572-583) Mahwah, N.J.: Lawrence Erlbaum Associates.
International Encyclopedia of Terrorism, (1997). Chicago and London: Fitzroy Dearborn
Publishers.
Nisbett, R.E., & Ross, L. (1980). Human inference: Strategies and shortcomings of social judgment. Englewood Cliffs, New Jersey: Prentice-Hall.
